Burger King to Freshen Menu and Mouths

Burger King restaurant entranceFollowing the news that Burger King, the fast food unit of Restaurant Brands International Inc, is to make a return to its roots, it was announced that its 7,100 Burger Kings in the US will add mint leaves to every meal.

The move to add mint (menthe) leaves to all its food options came in a move to offer ‘a refreshing extra to complete the meal’ according to Burger King CEO Ronny MacDonald. In a bid to claim some of the chewing gum market, Burger King hope that a sprinkling of mint on fries and sesame seed buns made almost entirely out of spearmint will be ‘the cool completion to the meal which makes it healthy and leaves your breath minty fresh.

Although early testing sessions conducted in Pensacola, Florida, have not proved a roaring success, Burger King intends to roll out its ‘fresh’ new menu across the country by the end of the year.  Burger King CEO Ronny MacDonald stressed that the addition of mint to the entire menu has nothing whatsoever to do with the FDA investigation into the lack of healthy options on its menu and has ‘been thinking about doing this for years’

It is not known at this stage if Wrigleys the chewing gum maker will respond with a Whopper and fries chewing gum.

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Ben Myers

After graduating with a degree in Finance and Accounting, Ben has had a long and distinguished career in the world of global finance and investment. After working with multi-national institutions including HSBC and Bank of Ireland, Ben ran his own independent investment advice firm in the UK before chief analyst stints at a number of forex/binary options companies. Ben is currently CEO of www.mediamile.com and remains a keen trader and a featured contributor at investing.com and dailyforex.

About the Author

Ben Myers
After graduating with a degree in Finance and Accounting, Ben has had a long and distinguished career in the world of global finance and investment. After working with multi-national institutions including HSBC and Bank of Ireland, Ben ran his own independent investment advice firm in the UK before chief analyst stints at a number of forex/binary options companies. Ben is currently CEO of www.mediamile.com and remains a keen trader and a featured contributor at investing.com and dailyforex.